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Category: Intermediate & Advanced SEO

Looking to level up your SEO techniques? Chat through more advanced approaches.

  • DmitriiK


    Howdy, fellow mozzers, Does anyone know what affects a given company photos show up in the "Search by Photos" section? I can't find any decent info.. Here is the link to SEL, describing the feature (not even google themselves seem to have an announcement about it). https://searchengineland.com/google-showing-mobile-search-by-photos-option-in-selected-local-verticals-323237 Thanks in advance!

    | DmitriiK
    0
  • Pank0077


    Hi I am working on a site indianhomeappliances.in that for search terms such as 'best washing machine in india' appears near the top of the 2nd page of Googl for url https://indianhomeappliances.in/best-washing-machine-in-india/ When looking at what is listed on the 1st page for 'best washing machine in india' I would appreciate any advice/guidance on what else could be done to give the site a final push to get on the 1st page of search results. I have made more than 60 backlinks along with sites from competitor analysis via moz for this page Looking at the sites that are on the 1st page I cant understand why many of them are ranking higher than me? Any insight and plan of attack would be most appreciated from any  search experts on the forum. My website is 2.5 months old. Many Thanks

    | Pank0077
    0
  • mozentution


    Hi All , These days I am finding new ways of creating back links.  Could any one tell me how to get backlinks with higher DA ?

    | mozentution
    2
  • lindsey.steinkamp


    I have a website that has recently been removed from Bing's index, but can't figure out why. The website isn't new, and it is indexed just fine on Google. These are the steps I've tried: The website is verified in Bing Webmaster Tools and successfully submitted the sitemap. I tested the URL to ensure that Bingbot is allowed to crawl the site I submitted URLs to Bing via the URL Submission tool There isn't a "noindex" on the site preventing it from being indexed When I do a URL Inspection, an error message comes up saying "The inspected URL is known to Bing but has some issues which are preventing us from serving it to our users. We recommend you to follow Bing Webmaster Guidelines." I contacted Bing to ask whether the website was removed in error, but received a reply that the website doesn't comply with Bing's quality guidelines, but they wouldn't go into detail as to which guidelines the website isn't meeting. The website URL is https://www.pardeehospital.org. Can anyone offer any advice or insight as to why Bing won't index our site?  Thank you!

    | lindsey.steinkamp
    0
  • Citimarine


    We carry a product line, cutless bearings (for use on boats). For instance, we have one, called the Able, that has the following meta title (and searched by View Page Source to confirm): BOOT 1-3/8" x 2-3/8" x 5-1/2" Johnson Cutless Bearing | BOOT Cutlass However, if I search for it on on Google by part number or name (boot cutless bearing, boot cutlass bearing), the meta title comes back with whole first part chopped off, only showing this : "x 5-1/2" Johnson Cutless Bearing | BOOT Cutlass - Citimarine ..." Any idea why? Here's the url if it will hopefully help: https://citimarinestore.com/en/metallic-inches/156-boot-johnson-cutless-bearing-870352103.html All the products in the category are doing the same. Thanks!

    | Citimarine
    0
  • Creode


    duplicate content

    I just want to confirm something about duplicate content. On an eCommerce site, if the meta-titles, meta-descriptions and product descriptions are all unique, yet a big chunk at the bottom (featuring "why buy with us" etc) is copied across all product pages, would each page be penalised, or not indexed, for duplicate content? Does the whole page need to be a duplicate to be worried about this, or would this large chunk of text, bigger than the product description, have an effect on the page. If this would be a problem, what are some ways around it? Because the content is quite powerful, and is relavent to all products... Cheers,

    | Creode
    0
  • NextHeadphone


    ranking issue ranking factors

    https://www.nextheadphone.com/oneodio-a10-hybrid-review/ I just published a new article. Keyword is : OneOdio A10 Hybrid Review Before writing the article, I researched that This is Easy keyword. I should rank as soon as I publish the article. After publishing the article my Current rank is #32 Why its not ranking? Any idea

    | NextHeadphone
    0
  • CopBlaster.com


    Hi, I have a series of websites that have been offline for seven years. Do you guys have any tips that might help restore them to their former SERPs glory? Nothing about the sites themselves has changes since they went offline. Same domains, same content, and only a different server. What has changed is the SERPs landscape. I've noticed competitive terms that these sites used to rank on the first page for with far more results now. I have also noticed some terms result in what seems like a thesaurus similar language results from traditionally more authoritative websites instead of the exact phrase searched for. This concerns me because I could see a less relevant page outranking me just because it is on a .gov domain with similar vocabulary even though the result is not what people searching for the term are most likely searching for. The sites have also lost numerous backlinks but still have some really good ones.

    | CopBlaster.com
    1
  • ds9.tech


    Hi, One of our clients have a website specific to a place, for eg. California Tourism in which they publish local information related to tourism, blogs & other useful content. I want to understand how useful is to publish Organization Schema on such website mentioning the actual Organization, which in this case is a Travel Agency? Or any other schema would fit in for such websites?

    | ds9.tech
    0
  • swamyallamraju


    Dear All, I have personal finance website https://mymoneysouq.com and the traffic dropped by less than half of what is was before last three months. I am figuring out all the possible issues and doing everything that comes to our mind to improve the quality of our website. I tried the following before posting here:1. Tried contacting website owner which we  think spam and add all such domains to our disavow list2. We found little duplicate content on sites like Quora, we made those answers down by reporting to Quora3. Reported to DMCA on 3 articles articles(partial) from our website.4. We are trying improving user experience5. Removed one of our page that shared by many people but our page was not indexed by Google.6. Checked and modified content if any our articles are having more keywords than what SEO experts recommend.  7. We are working on researching more and figuring our what else can might have gone wrong with our traffic.8. Working on improving EAT I attached our traffic drop graph. I believe this drop is not natural it happened because of some issue at our end and we are not able to figure out the exact reasons.Surprisingly another site with not so high quality content started ranking now in the top.I am here to get community members/experts help on this. I could provide you if you need any further details. Thanks a lot for your time. We really appreciate any tips that you can share with us.Q2S1tlK Q2S1tlK

    | swamyallamraju
    0
  • edward-may


    Hi Mozers, I though a while ago I heard that buying backlinks was a no go, until I seen and read this article:  I notice the guy that wrote the article suggested that you can buy backlinks from fiverr, and also just make sure they are do-follow backlinks.  Can someone please correct me and perhaps clear my confusion over this.  As far as I knew it was best to build backlinks by doing guest posting and engaging in relevant forums? Heres the article: http://socialmediafuze.com/10-backlink-strategies-business/ Thanks guys

    | edward-may
    2
  • Jamesmcd03


    Hello, I would love anyone's feedback for SEO before we start adding more products to our e-commerce store. Technical SEO ideas, UX, etc. Thank you!

    | Jamesmcd03
    1
  • Alix_SEO


    Hi, I am really struggling to understand why my site has a lot of duplicate content issues. It's flagging up as ridiculously high and I have no idea how to fix this, can anyone help me, please? Website is www.firstcapitol.co.uk

    | Alix_SEO
    1
  • Ty1986


    Hi mozzers, I  discovered that Amazon is crawling our site and exploring thousands of profile pages. In a single day it crawled 75k profile pages. Is this related to AWS? Is this something we should worry about or not?  If so what could be a solution to counter this? Could this affect our Google Analytics organic traffic?

    | Ty1986
    0
  • Tormar


    Hi all, what experience do you have with Bit.ly links? Can I use it for backlinking management?

    | Tormar
    3
  • JCN-SBWD


    Hi, I have a client that is publishing 7 or 8 news articles and posts each month. I am optimising selected posts and I have found that they have been adding a lot of tags (almost like using hashtags) . There are currently 29 posts but already 55 tags, each of which has its own archive page, and all of which are added to the site map to be indexed (https://sykeshome.europe.sykes.com/sitemap_index.xml). I came across an article (https://crunchify.com/better-dont-use-wordpress-tags/) that suggested that tags add no value to SEO ranking, and as a consequence Wordpress tags should not be indexed or included in the sitemap. I haven't been able to find much more reliable information on this topic, so my question is - should I get rid of the tags from this website and make the focus pages, posts and categories (redirecting existing tag pages back to the site home page)? It is a relatively new websites and I am conscious of the fact that category and tag archive pages already substantially outnumber actual content pages (posts and news) - I guess this isn't optimal. I'd appreciate any advice. Thanks wMfojBf

    | JCN-SBWD
    0
  • Alancito


    canonical google webmaster

    In Google Webmaster Tools, I have a coverage issue. I am getting this error message: Alternate page with proper canonical tag Status: Excluded. It gives the below blog post page as an example. Any idea how to resolve? At one time, I was using handl utm grabber, but the plugin is deactivated on my website. https://www.savacations.com/turrialba-costa-ricas-garden-city/?utm_source=deleted&utm_medium=deleted&utm_term=deleted&utm_content=deleted&utm_campaign=deleted&gclid=deleted5.

    | Alancito
    0
  • Jamesmcd03


    Is there anything I can do to my images other than naming them correctly to have with SEO? Size? File type? Maybe adding text on top of them to pick up OCR? Thank you,

    | Jamesmcd03
    0
  • StevenLevine


    I help manage a large website with over 20M backlinks and I want to find all of the broken ones. What would be the most efficient way to go about this besides exporting and checking each backlink's reponse code? Thank you in advance!

    | StevenLevine
    3
  • binhlai


    After a site audit, I find out that my website don't have a robot.txt. Does it hurt my website rankings? One more thing, when I type mywebsite.com/robot.txt, it automatically redirect to the homepage. Please help!

    | binhlai
    0
  • spyaccounts14


    Hi Guys, Just wondering what would be better in this instance: finding an old post (with good authority) and getting a link from that old article or creating a brand new article and adding the link to that. Finding an old post (with good authority) and getting a link from that old article Creating a brand new article and adding the link to that. Both naturally link out to the page you want a link too. To me, number 1 as the page already has authority but then again number 2 since Google might place some weight to recency. Any thoughts? Cheers.

    | spyaccounts14
    0
  • jennisprints


    Hi!
    I'm dealing with a big client who's site has a big (approx. 39 000) duplication of the "same" page (same content) but each page has a different URL. The duplicated page is a "become a member"-page.
    I've checked the backlinks in Google Search Console and there are no sites linking to any of the duplicated pages.
    The developers have no clue where or how the pages came to be duplicated, but my guess is that every time a new customer sets up an account the page becomes duplicated. The customer want us to just remove the pages and sort out the duplication, but removing the pages might cause a big drop in back links/traffic and what not. I would much rather redirect the duplicated pages to the original page, but given that there are 39 000 pages it might mess with the site speed. Looking for ideas and suggestions of what the next step should be, remove or redirect.
    Thanks so much!

    | jennisprints
    0
  • SimpleSearch


    Hello, all! I have a client who's Fortune 500 - has all the good "stuff" that is associated with pulling in proper info into the knowledge graph/company information box - Wikipedia, strong citations, etc., but the card is showing the wrong company type! Has anyone had experience with influencing this via Schema or anything else clever? Note that the correct company type is referenced in all the usual spots. Thanks!

    | SimpleSearch
    1
  • Kingalan1


    I have noticed that several competitors that rank very well rarely update their blogs, www.42floors.com for instance. We are redesigning our commercial real estate Wordpress website in the hopes of improving traffic, ranking and conversions. How critical is it to invest resources on creating and categorizing blog posts? Is frequently updating a blog post less necessary in late 2018? Curious to hear how much effort we should take to create new blog content and whether or not it will assist us in a competitive niche. Thanks, Alan

    | Kingalan1
    2
  • seoanalytics


    Hello, On product pages does the content matter or does the presentation and answering the user intent matter more ? I know for informational query content definitely matters but with rank brain, I am thinking that for pages where your present product content doesn't matter as much ? Am I right ? Thank you,

    | seoanalytics
    1
  • Yuji_m


    Hi there. I have a question about deleting low quality content pages hopefully anyone could share your feedback on. We have a b2c ecom store and Product Pages are our target LDPs from search. We've built many information pages that are related to different products in the long past that are linked to related product pages. Problem is many of them lack so-called quality content in terms of volume and quality and they aren't helping. Especially since early this year, organic traffic started declining after having peaked in Feb. So I'm considering deleting those we and Moz consider low quality that are not receiving search traffic. Firstly, is that a good idea? Secondly, how should I go about it? Just delete them and put a redirect so that deleted pages will point to related pages or even homepage? Looking forward to any expert input.
    -Yuji

    | Yuji_m
    1
  • Virginia-Girtz


    Hello mozers! I have a question about duplicate content for you... One on my clients pages have been dropping in search volume for a while now, and I've discovered it's because the search term isn't as popular as it used to be. So... we need to create a new landing page using a more popular search term. The page which is losing traffic is based on the search query "Can I put a solid roof on my conservatory" this only gets 0-10 searches per month according to the keyword explorer tool. However, if we changed this to "replacing conservatory roof with solid roof" this gets up to 500 searches per month. Muuuuch better! The issue is, I don't want to close down and re-direct the old page because it's got a featured snippet and sits in position 1. So I'd like to create another page instead... however, as the two are effectively the same content, I would then land myself in a duplicate content issue. If I were to put a rel="canonical" tag in the original "can I put a solid roof...." page but say the master page is now the new one, would that get around the issue?

    | Virginia-Girtz
    0
  • peteboyd


    Hi Moz Community, Thanks in advance for the help! We have a law firm client interested in fully switching their SEO marketing from Criminal Defense to Personal Injury. Our client no longer wants any business for Criminal Defense cases. Background Info: The website for the last 10 years has focused on Criminal Defense (and ranks well). Over the last couple of years we have introduced Personal Injury content on the website and achieved some decent rankings as well. In order to make the website less relevant for Criminal Defense, it had crossed our minds to de-index these specific Criminal Defense pages but still leave them present on the website. Question:  Would you recommend de-indexing all of the pages at once or done in a gradual manner? Our concern it that doing it all at once could affect the overall domain's authority more sharply and harm rankings for any other keywords not involving Criminal Defense.

    | peteboyd
    1
  • seoanalytics


    Could some give me an example on how they do keyword research because I have tried many things and it doesn't work. Here is what I tried : Let's take a keyword  " Alsace bike tours" I go to the keyword tool, lisgraph, ubersuggest, google keyword tool, and type "Alsace bike tours" Thos tools spit me phrases such as : "bike from colmar to riquewihr, "alsace vineyard cycle route", alsace cycle routes. I write my content and integrate those expressions in it. In my content I add words that relate to alsace such as Strasbourg, Colmar, the wine route etc... I wait and weeks later see no change in ranking.. What I am missing ? Thank you,

    | seoanalytics
    1
  • seopack.org.ofici3


    Hey guys I hope everyone is doing well. I am new to SEO world and I want to do local SEO for one of my clients. The issue is I do not know how to do Local SEO at all or where to even start. I would appreciate it if anyone could help me or give me an article or a course to learn how to do it. Main question The thing that I want to do is that, I want my website to show up in top 3 google map results for different locations(which there is one actual location). For example I want to show up for
    online clothing store in new york
    online clothing store in los angeles or... Let's assume that we can ship our product to every other cities. So I hope I could deliver what I mean. I'd appreciate it if you could answer me with practical solutions.

    | seopack.org.ofici3
    0
  • KarenElaine


    We have about 100 really old blog posts that are nothing more than a short trip review w/ images. Consequently these pages are poor quality. Would best practices be to combine into one "review page" per trip, reducing from 100 to about 10 better pages and implement redirects? Or is having more pages better with less redirects? We only have about 700 pages total. Thanks for any input!

    | KarenElaine
    0
  • SUPERCTER8383


    Hi I need to check Spamming backlinks and want to remove from my site APK . Please guide someone that how I can remove these spamming links from my site as soon as possible.

    | SUPERCTER8383
    0
  • mkleamy


    A client of mine is linking to a third-party vendor from their main site. The page being linked to loads with a Page Not Found error and then replaces some application content once the Javascript kicks in. This process is not visible to users (the application loads fine for front-end users) but it is being picked up as a 404 error in broken link reports. This link is part of the site skin so it's on every page. Outside of the annoyance of having lots of 404 errors being flagged in a broken link report, does this cause any actual issue?  Eg, do search enginges see that my client is linking to something that is a 404 error, and does that cause them any harm?

    | mkleamy
    0
  • Marcmayo


    Hello Moz community,
    I am really happy to be here and I start right away with a quite tricky question I'd say. We are running Star-Registration.com and in March switched platforms to Shopify. All the Redirects etc were done according to standards. Nevertheless, Star-Registration.com dropped in May (2 months after the switch) for "name a star" and "buy a star" from #1 to the 2nd Page of Google Results after being on #1 for almost 3 consecutive years. We had a similar case with their german website but the german one is back on the top 3 rankings again for all the important keywords. I attached a Screenshot of the Search Console stats
    Any suggestions? yv6pep

    | Marcmayo
    0
  • aalinlandacc


    My site name is bestmedtour .it's in English. I also want to have the Arabic version of the site. If I translate it with Google Translate, is it possible that the Arabic version of the site will be penalized?

    | aalinlandacc
    0
  • floaumet


    Hello Mozzzzzzzzzzz I'm currently working on the new link structure for our website. We currently organize our content in sub folder =Main category
    = = Sub category
    = = =Specialty
    = = =  Product main name
    = = = ==Product specific name
    = = = == =Manufacturer Each of them has some potential strong KW and I will be happy to use it on the URL. URL are more than 50 kw long when I use all This are very niche item for which people may refer to them through different names (potential folders) My current concerns will be Should we make long url respecting the structure (Main category)/(Sub category)/(Specialty)/(Product main name)/(Product specific name)/(maufacturer) Should I combine some like (Main category)/(Sub category)/(Specialty)/(Product main name)/(Product specific name)-(maufacturer) Should I keep them simple /(product_main name) Should I keep the main  folders just to display the articles belonging to this category (Main category)/(Sub category)/(Specialty)/(Product main name) and then keep the product under a sub folder only? Any other idea?

    | floaumet
    0
  • floaumet


    Hello guys I would need your help for the schema markup for a medical product. We have companies 'medical' pages and their own products. We need the best people (like you :p) to confirm the markup implementation we should go for. Question 1 https://aumet.azurewebsites.net/en/medical-manufacturers/Jordan/sun-plastic-medical-materials-industries-co-ltd-209415 Should we list the product with the markup medicalentity https://schema.org/MedicalEntity Should we list the products with the markup products https://schema.org/Product Should we add them as List https://schema.org/ItemList or as items owns https://schema.org/owns **Question 2 ** https://aumet.azurewebsites.net/en/medical-manufacturers/Jordan/sun-plastic-medical-materials-industries-co-ltd-209415 Why do have issue with og:property type https://search.google.com/structured-data/testing-tool#url=https%3A%2F%2Faumet.azurewebsites.net%2Fen%2Fmedical-manufacturers%2FJordan%2Fsun-plastic-medical-materials-industries-co-ltd-209415 marked as unspecified type

    | floaumet
    0
  • Fubra


    What should and what shouldn't go in the sitemap? In particular, pages like subscribe to our newsletter/ unsubscribe to our newsletter? Is there really any benefit in highlighting those pages to the SEs? Thanks for any advice/ anecdotes 🙂

    | Fubra
    0
  • misterfla


    In looking at one of our competitors in Moz today, I noticed in their linking domains report showed a bit.ly link with a DA of 97. According to Moz this is a follow link as well. Should I be using bit.ly links to take advantage of their high domain? I was under the impression that bit.ly links were not considered backlinks. fRT2j5cRtXo3ARPq9

    | misterfla
    0
  • yaelslater


    Hi All, I know that the sitemaps.xml URL must be findable but what about the sitemaps/pageinstructions.xml URL? Can we safely noindex the sitemaps/pageinstructions.xml URL? Thanks! Yael

    | yaelslater
    0
  • julie-getonthemap


    I have a new client whose rank is jumping around a lot.  I took over the account 7 weeks ago, but they'd been doing SEO with a decent provider. They switched to me because they thought he wasn't working very hard and he's not very nice. I just took them on in December and they started out at #18. On Dec 24 they were at 9, Jan 1 at 12, Jan 2 at 14, Jan 3 at 24, Jan 12 at 19, Jan 15 at 28, Jan 16 at 25, Jan 19 at 28 and today at 24. Some of the really bad black hattish providers have bounced up to the top. Any idea what's going on?

    | julie-getonthemap
    0
  • seoman10


    Has anyone noticed an unusual shift in ranking fluctuations starting around 20 hours ago? I have noticed some fairly major positive shifts on two different websites, interested if anyone else has seen the same thing.

    | seoman10
    2
  • JH_OffLimits


    As our content can be quite long at the top, we introduced js anchor scroll going straight to the products, by passing the banner and the content at the top. Can this have an issue on seo?

    | JH_OffLimits
    1
  • eTownKid


    seo consulting

    Moz Community, The most talented people that are SEO experts are part of this community, so that is why I came here to find assistance. I am a Partner at https://3forty3.com/, we are an executive search firm based in San Francisco. At 3FORTY3, we work with the top VC firms in Silicon Valley serving venture-backed and growth-stage clients. We placed marketing executives at 8 of the top 25 Forbes Cloud 100 companies. We are looking for an SEO consultant to help us with our website. Our phase 1 budget = $5K - $10K, but that would grow after phase 1. If interested, please email me directly at jon@3forty3.com. Thanks,
    Jon Schepke
    Partner, 3FORTY3 Executive Search
    https://www.linkedin.com/in/jonschepke/

    | eTownKid
    0
  • Consult1901


    From what I understand, Googles no longer has a "Duplicate Content Penalty" instead duplicate content simply isn't show in the search results.  Does that mean that any links in the duplicate content are completely ignored, or devalued as far as the backlink profile of the site they are linking to?  An example would be an article that might be published on two or three major industry websites.  Are only the links from the first website GoogleBot discovers the article on counted or are all the links counted and you just won't see the article itself come up in search results for the second and third website?

    | Consult1901
    0
  • TanyaKorteling


    I'm working with a US client on the SEO for their large ecommerce website, I'm working on it from the UK. We've now optimised several of the pages including updating the meta-descriptions etc. The problem is when I search on the keyword iin the UK I see the new updated version of the meta-description in SERPs results. BUT when my client searches on the same keyword in the US they're see the old version of the meta-description. Does any one have any idea why this is happening and how we can resolve it? Thanks Tanya

    | TanyaKorteling
    0
  • masterfish


    I have been hit by DDoS attacks lately...not on a huge scale, but probably done by some "script kiddies" or competitors of mine. Still, I need to take some action in order to protect my server and my site against all of this spam traffic that is being sent to it. In the process of researching the tools available for defending a website from a DDoS attack, I came across the service offered by CloudFlare.com. According to the CloudFlare website, they protect your site against a DDoS attack by showing users/visitors they find suspicious an interstitial that asks them if they are a real user or a bot...this interstitial contains a Captcha that suspicious users are asked to enter in order to visit the site. I'm just wondering what kind of an effect such an interstitial could have on my Google rankings...I can imagine that such a thing could add to increased click-backs to the SERPs and, if Google detects this, to lower rankings. Has anyone had experience with the DDoS protection services offered by CloudFlare, who can say a word or two regarding any effects this may have on SEO? Thanks

    | masterfish
    1
  • Cutopia


    We are writing a series of relevant and informative "power pages" on our site. In the past these have been 2,000 to 3,000 words and our audience has shown to be highly engaged with these pages and they converted well. We have decided to expand our new pages to capture more relevant keywords/topics and the result is they are a bit over 5,000 words. Is there a point where long content, even if highly relevant and engaging, is too long to benefit SEO? Is there any reason we would limit ourselves to 2,000-ish word long form content? I ask because I have read multiple blog posts that suggest that long form content that has ranked well in Google ranges between 2,000 and 3,000 words.

    | Cutopia
    0
  • seoanalytics


    Let take a medical example. Flu symptoms How does google know who has the best answer ? Thank you,

    | seoanalytics
    0
  • Kuhliff


    What is the best way for SEO to set up categories for an ecommerce site selling beauty products.  I have currently built my product categories so that if a person looks under the hydration category they find our body lotion, but also if they look under the body section of products they also will find the same body lotion.  Is this a problem for SEO?  I think it helps the customer find the product.

    | Kuhliff
    0

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